Shopify buildConversion optimisation
+29%Conversion rate
A father-and-daughter rug business with 1,500+ products on Shopify, now converting 29% better.
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Wellness at home, sold with calm confidence.
+56% conversion rate after the move to Shopify.
- Increase in conversion rateAfter moving to Shopify
- +56%
- Wellness categories, from ice baths to infrared light
- 5
Martilness sells wellness equipment for the home: ice baths, steam saunas, infrared sauna blankets, infrared light and LED masks. Free shipping on every order, delivery in 1–3 days and a 30-day satisfaction guarantee, rated 4.8 out of 5 on Trustpilot.
Inside the store.
WooCommerce to Shopify migration · Shopify design · Conversion optimisation
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From WooCommerce to Shopify.
We moved Martilness from WooCommerce to a new Shopify store, designed and built from the ground up: a clean, quiet look that lets the products do the work, with free shipping, delivery time and the satisfaction guarantee visible from the very first screen.
Big purchases need answers.
An ice bath or a sauna is a considered buy. So the store answers the questions buyers ask before they commit, what it does, what is included and how it is delivered, with FAQs for every product group.
Improved after launch.
After launch we keep working on conversion: we look at where shoppers drop off, test changes against the current store and keep only what moves orders.
Next case.
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